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LuneaMail vs Brevo
Brevo prices by email volume and covers email, SMS and more. LuneaMail is email only, built for product teams: visual and code templates, a transactional API, A/B tests and webhooks, with a built-in agent that asks before it sends.
Side by side
| LuneaMail | Brevo | |
|---|---|---|
| Free plan | Yes: 500 contacts, 2,000 emails and 15 AI emails a month, plus a 14-day Pro trial with no card. | Yes: the free-forever plan allows 300 emails per day and stores up to 100,000 contacts. Source |
| Entry price | Pro is $39/month ($32 yearly) for 2,500 contacts and 15,000 emails; Pro 5× ($129) covers 12,500 contacts and 75,000 emails. | Starter is priced on monthly email volume and costs $9.00/month (USD, monthly billing) for 5,000 emails/month and 500 contacts. 5,000 contacts requires the 20,000-email tier, which adds a published $23.00/month in email credits. Source |
| Transactional email API | Yes, in every plan: API emails use the same monthly allowance, with no separate product to buy. | Yes: Brevo says every plan includes transactional email features, including RESTful APIs, SMTP and outbound webhooks. Source |
| Campaigns and newsletters | Yes, on every plan, sent now or scheduled with a best-time suggestion. | Yes: email and SMS campaigns are included on every plan, including Free. Source |
| Visual builder | Yes: drag-and-drop builder with six email styles and a brand kit. | Yes: the drag-and-drop email editor is included on every plan. Source |
| Code / HTML templates | Yes, on every plan: edit the HTML directly with Handlebars variables, conditions and loops. | Yes: an HTML custom code editor lets you paste or upload your own HTML and save it as a reusable template. Source |
| AI writing | Yes: writes on-brand drafts from your facts and fact-checks them against your brief (15 a month on Free, 75 on Pro). | Yes: the AI content generator drafts subject lines and email copy and adjusts tone, and it is included on every plan. Source |
| AI agents (MCP) | Yes: an MCP server for your workspace, where sending needs an explicit confirmation step, plus a built-in marketing agent that asks before it sends. | Yes: Brevo's official MCP server (https://mcp.brevo.com/v1/brevo/mcp) acts on your account, and the pricing page lists 'MCP for ChatGPT & Claude' as included on every plan. Source |
| Webhooks | Yes: signed webhooks for subscribes, unsubscribes, bounces, complaints and campaign events, retried for about two days. | Yes: outbound webhooks are included on every plan, but the unsubscribe and bounce event list was not checked on an official page. Source |
| Subject-line A/B tests | Yes, on every plan: test two subject lines on part of the list, then the winner goes to the rest automatically. | A/B testing of subject lines or content is included on Standard and higher plans, but not on Free or Starter. Source |
| Automations | Welcome emails when someone joins a list, on Pro and Team. | Marketing automation is limited to 2,000 contacts on Free and Starter and is unlimited on Standard, Professional and Enterprise. Source |
| Your own sending domain | Yes, on every plan: DKIM-authenticated sending and branded click-tracking links on your domain. | Yes: domain authentication uses a Brevo code, DKIM (one TXT or two CNAME records) and a DMARC record. Source |
Brevo details checked on 23 October 2026 against Brevo's own pages, linked above. Prices and features change; check their site for today's details. Brevo is a trademark of its owner; this page isn't affiliated with or endorsed by them.
LuneaMail or Brevo?
Is LuneaMail a Brevo alternative?
Yes, for startups and SaaS teams that want marketing campaigns and app email in one place. Brevo prices by email volume and covers email, SMS and more. LuneaMail is email only, built for product teams: visual and code templates, a transactional API, A/B tests and webhooks, with a built-in agent that asks before it sends.
When is Brevo the better choice?
You also need SMS, WhatsApp or a CRM in the same tool.
How did you check these facts?
Every Brevo fact on this page comes from Brevo's own website or documentation, linked in the table, and was checked on 23 October 2026. Prices and plans change; follow the links for the current details.
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